Posts Tagged ‘social media’

by Mitch Joel – Marketing & Personal Branding Expert

Named one of Canada’s Most Influential Male in Social Media, Mitch has been sponsored by Speakers’ Spotlight to present at the 2010 CSAE National Conference and Showcase on Sept. 23rd in Quebec City.

“Where do I start?” More often than not, that is the first question many business professionals have when it comes to dipping their toes into the digital channels. They simply have no idea how to begin… and then what to do after that.

Here are 8 easy steps to build your Digital Footprint:

1. Create a strategy. Far too often, people will hop on to Facebook with no set plan other than, “trying it out.” There’s nothing wrong with trying out any of the many digital channels, but it doesn’t take long to jot down what you want to accomplish (and, more importantly, why you want to accomplish it) first – before filling out any online social networking profiles. If you uncover the strategy after you have already started, you may wind up having (more…)